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Deadline Fatigue

Global investors are heading into the July 9 deadline for President Trump’s proposed tariff hikes, some as high as 70%, with remarkable calm. After months of noisy threats and rolling deadlines, markets appear “benumbed and blasé,” as traders put it.

The S&P 500 and Nasdaq have rebounded more than 24% from the lows of April’s tariff panic, while the dollar has logged its worst first-half performance since 1973, down over 11% year-to-date.

This fatigue doesn’t mean tariffs are irrelevant, but it shows the narrative has shifted. Investors are weighing fundamentals over fear, betting that even if tariffs go live, they’ll be temporary bargaining chips rather than permanent structural shifts.

Markets are done paying for tariff drama until it turns into actual earnings erosion or durable growth shocks. Until then, positioning will hinge more on real data than headline threats.

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